Product thinking
I start by understanding the goal, users, business context and constraints. I look beyond “what should the screen look like?” and focus on what problem we are solving and why it matters.
Senior Product Designer
10 years in digital products.
Designing workflows, systems and interfaces that help people navigate complexity.

Selected product stories from complex systems where context, constraints and collaboration shaped the final design direction. A closer look at how I simplify workflows, structure UI and turn product complexity into clearer user experiences.
I combine product thinking, implementation awareness and fast visual exploration to turn unclear requirements into concrete flows, prototypes and decisions. This helps turn abstract requirements into concrete flows, prototypes and decisions that the team can discuss early.
I start by understanding the goal, users, business context and constraints. I look beyond “what should the screen look like?” and focus on what problem we are solving and why it matters.
My front-end background helps me think about products as systems of states, components, dependencies and edge cases. This makes the design more precise, realistic and easier to discuss with development teams.
At an early stage, I use AI tools, including Claude, to create quick prototypes and structure flows. This helps uncover hidden complexity, missing states and questions worth clarifying before moving into detailed UI design.
I spent around 5 years in front-end development before moving fully into UX/UI and product design. That experience still shapes how I work today from thinking about states and components to collaborating more effectively with development teams.
Open to product design roles, thoughtful product conversations and opportunities to work on complex digital products.